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glossy.co > beauty > dedcool-is-betting-on-a-1-million-nyfw-pop-up-ooh-blitz-to-break-through-the-crowded-fragrance-landscape-with-new-launch

Dedcool is betting on a $1 million NYFW pop-up, OOH blitz to break through the crowded fragrance landscape with new launch

6+ day, 10+ hour ago   (345+ words) What does it take to successfully launch a new SKU into the heavily saturated fragrance market? To launch its newest scent on Monday, September 14, Dedcool is betting on a New York City OOH campaign that includes a $1 million pop-up on…...


us.fashionnetwork.com > news > Asta-resort-opens-first-permanent-new-york-flagship-in-soho,1865069.html

Asta Resort opens first permanent New York flagship in SoHo

1+ week, 3+ day ago   (249+ words) FashionNetwork USA Australian Asta Resort is expanding its global retail footprint with the opening of its first permanent New York flagship in SoHo, marking its second retail location worldwide.Asta Resort opens first permanent New York flagship in SoHo - Asta…...