Why limited knowledge of sonic identities is holding brands back AD Italia explores what makes design Italian with anniversary redesign Listen: Hip-hop-infused sonic brand created for Atlanta Hawks broadcasts Why complexity needs an Agenda Transform Live NA: Eleven brands, one…
"Any medium which has grown fast and is operating at scale, brands will want to have that in-house expertise," Kulkarni said. He noted that technology has made several functions, including creator discovery, outreach and basic campaign management, more accessible to…
Good morning! It’s Nov. 4 — here’s what’s going on in your community today… Today will be warmer after a foggy morning. The high will be 71 with a low of 49. Ryan Coonerty leads Santa Cruz mayor’s race; Measure E ahead. Seymour Center’s whale…
Vevo showcased how advertisers can connect with fans all year long through the artists, genres and cultural moments that matter to them. At its Sydney Upfront event, at the Press Club, a room full of media agency execs and marketers…
It may sound like the premise of a family comedy, but there is a marketing idea at work here. Hyundai Motor India has partnered with Terribly Tiny Tales (TTT) for a six-episode microdrama series, ‘Diwali Chori Ho Gayi’, choosing a…
The branded residences sector may be considered relatively new today, but its history runs deep. Next year marks 100 years since the opening of the project that gave rise to it. The concept has evolved over that century, yet its core…
Ad Age The return of advertising craftâand why dumb can be a smart strategy Drew Panayiotou, chief marketing and innovation officer at Keurig Dr Pepper, inherited FansvilleâDr Pepperâs long-running college football ad seriesâand kept it going…
From Labubu to Crybaby, POP MART has built a global following around collectible characters and the artists behind them. But in a market where consumer attention is constantly shifting, building a lasting community takes more than creating the next viral…
| Star 102 Condition: Post with Page_List Ask your smart speaker to Jen & Tim Show: Kit-Kat is NOT the same! Monday, November 2, 2026 Started the week off talking about the Browns losing big time, Tim's murder mystery party, and he can't figure out how…
In the opening session at Gujarat Talks OOH, Amit Parikh, Founder and CCO of HCF made a strong statement for outdoor as the most powerful medium for regional brand. Amit said outdoor was as important in 2003 as it is today,…
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